Each year McDonald Butler hosts an exclusive drinks reception on the second night of NRF and it is one the most sought-after invitations of the conference.

This year, our infamous after-party will take place at the Elsie's Rooftop. Located on the 25th floor penthouse near Bryant Park — Elsie is truly an all-season destination with stylish indoor and outdoor seating options.

As in previous years, we expect over 250 people to attend in 2020, comprising a mix of retailers, vendors and influencers to provide the perfect environment for informal networking opportunities, relationship building and a lot of fun!